Do you need separate apps for Shopify bundles and upsells?

several product boxes grouped into a bundle with a plus sign and a discount tag, plus a cart with an upsell add-on offer card, average order value concept

Short answer: Running bundles in one app and upsells in another means two widgets competing on the same page, with two designs and two bills. Libautech Bundles & Upsell handles both, plus BOGO, frequently bought together, and cart upsells, in one app. Built for Shopify, 4.9 stars across 35 reviews, from $9.99 per month.

Average order value is the cheapest growth lever a Shopify store has. You already paid to acquire the visitor, so getting them to add one more item is pure margin. The trouble is that the two main ways to do it, bundling products together and upselling a related item, usually come from two different apps that were never meant to share a page.

So you end up with a bundle widget from one vendor and an upsell popup from another, styled differently, loading separately, sometimes overlapping. The question worth asking before you install anything is whether one app can do both well enough that you do not need the second. Let’s look at what Libautech offers, what it costs, and where the one-app approach holds up.

In this post

What is Libautech Bundles & Upsell?

Libautech Bundles & Upsell is a Shopify app that combines product bundling and upselling in one place. It builds fixed bundles, volume discounts, and complete-the-look sets, and it also runs the upsell side: product-page add-ons, frequently bought together recommendations, BOGO and free-gift offers, and last-minute cart popups and drawer offers. It is made by Libautech, a studio in Liepāja, Latvia that has been on the App Store since 2021, and it carries the Built for Shopify badge with 4.9 stars across 35 reviews.

Libautech Bundles and Upsell offers shown on a Shopify product and cart page

That “since 2021” matters more than the review count suggests. Thirty-five reviews is a solid, real number, but not a huge one; what tells you the app is not a weekend project is the five years behind it and the Built for Shopify badge, which requires meeting Shopify’s performance and integration bar. Libautech also cites a case study of a racket-sports retailer that attributed over one million euros in revenue to bundle conversions, which is the vendor’s own figure, but a concrete one.

One app for both, or two separate apps?

The case for two separate apps is that each is a specialist. A dedicated bundle builder or a dedicated upsell tool may go deeper on its one job. The case against is everything that happens when they share a product page: two scripts loading, two design systems that never quite match, and offers that can stack in ways you did not intend, like a bundle discount landing on top of an upsell discount.

One app that does both keeps the design consistent and the offers aware of each other, and it is one bill and one support queue instead of two. For most stores that want bundles and upsells working together rather than competing, running both from one app is the simpler call. If you would rather compare the field first, our best Shopify upsell apps roundup and best bundle apps roundup line up the specialists. One merchant summed up the day-to-day:

“Great app for upselling on cart and product page with add ons. Easy to use and works smoothly. Looking forward to more AI features in the future.”

EPIC, Latvia, March 2026, Libautech Bundles & Upsell on the Shopify App Store

What offer types does it support?

This is where the one-app approach earns its keep, because the list is wide enough to cover most AOV plays a store runs:

  • Bundles. Fixed product bundles, complete-the-look sets, and buy-together-and-save combinations.
  • Volume discounts. Tiered pricing that rewards buying more of the same item.
  • BOGO and free gifts. Buy-one-get-one deals and free-gift-with-purchase offers.
  • Frequently bought together. Product pairings shown for a quick add-to-cart.
  • Product-page add-ons and cart upsells. Strategic add-ons on the product page, plus popups and cart-drawer offers to catch the sale before checkout.

Every offer type is customizable to match your theme, and the Pro plan adds real-time analytics so you can see revenue by offer rather than guessing which ones pull their weight. That last part is the quiet win: most stores run a handful of offers, two of which do nearly all the work, and by-offer analytics is how you find those two and cut the rest. It also speaks 25 languages, which matters if you sell across several markets and want the offers localized rather than stuck in English.

Frequently bought together upsell offer built with Libautech on a Shopify product page

How much does it cost?

Pricing is tied to the extra revenue the app generates for you, which is an unusually fair way to charge: the plan grows as the results grow, not before. Every tier includes unlimited offer types and a 7-day free trial.

PlanPriceApp-attributed revenueNotable
Launch$9.99/moUp to $500Unlimited offer types
Starter$14.99/moUp to $2,000Multiple layouts, full customization, live chat
Pro$29.99/moUp to $10,000Real-time analytics, priority chat
Unlimited$49.99/moUnlimitedFull customization, priority chat

Read the tiers as revenue bands, not feature gates: the offer types are unlimited on every plan, and you move up only when the app is already making you more money. A store just starting with bundles pays $9.99 while the results are small, and the price climbs in step with the revenue it is producing. That is a friendlier model than a flat fee you pay whether the offers convert or not.

Is it right for your store?

It fits best if you want bundles and upsells working as one system, styled to match, on one bill, and you value five years of App Store history plus the Built for Shopify badge over the deepest possible feature set in any single category. The multi-language support and revenue-based pricing make it especially reasonable for stores that are growing into several markets.

It is a weaker fit if you need one very specific advanced capability that a dedicated specialist app is known for, or if your store is large enough that a single power-tool for bundling alone is worth a separate subscription. As always, the honest test is the 7-day free trial on your own store and your own products. A merchant new to it described the start:

“The experience with the app has been very positive so far. Setup was simple, the widget design is modern, and the customization options meet my needs well.”

MKPBR (Your Brazil Connection), Brazil, May 2025, Libautech Bundles & Upsell on the Shopify App Store

Frequently asked questions

Can one Shopify app do both bundles and upsells?

Yes. Libautech Bundles & Upsell builds bundles, volume discounts, and complete-the-look sets, and also runs upsells: product add-ons, frequently bought together, BOGO, free gifts, and cart popups. Keeping both in one app means one design, one bill, and offers that are aware of each other instead of two widgets competing on the page.

How much does Libautech Bundles & Upsell cost?

Plans start at $9.99 a month and are based on the extra revenue the app generates: up to $500 on Launch, up to $2,000 on Starter ($14.99), up to $10,000 on Pro ($29.99), and unlimited on the $49.99 plan. Offer types are unlimited on every plan, and each has a 7-day free trial.

Does it support BOGO and free gift offers?

Yes. Alongside bundles and volume discounts, it runs buy-one-get-one deals and free-gift-with-purchase bundles, plus frequently bought together recommendations and product-page add-ons. Every offer type is included on all plans and is customizable to match your theme.

Is Libautech Bundles & Upsell Built for Shopify?

Yes, it carries the Built for Shopify badge, which means it met Shopify’s standards for performance, design, and integration. It has been on the App Store since 2021 and holds 4.9 stars across 35 reviews, and it is available in 25 languages.

Does it show analytics for each offer?

Yes. It includes real-time analytics so you can track revenue by offer and see which bundles and upsells actually convert, rather than running them all and guessing. That data is on the Pro plan.

Pick one offer to start: the single product pairing your shoppers most often buy together. Set it up as a frequently-bought-together or a bundle, watch the by-offer analytics for a week, and let the number decide whether to expand. Small, measured, and paid for by the revenue it makes.

Co-Founder at Craftshift